How to be Brilliantly Vague: Corporate Jargon Part 2


You will certainly enjoy Part 2! Don’t forget to check out Part 1!

White Elephant in the Room

elephant_jargonI once had a professor who enjoyed incorporating unnecessarily lengthy words in his lectures. At first he sounded brilliant and I hung on his every really long word. Alas, this was a class in accounting rather than rhetoric, so it wasn’t long before my classmates and I began to notice that his eloquence was a tactic to cover up the fact that he wasn’t really saying anything at all. Thank goodness for grading on a curve.

What I didn’t realize at the time, however, was he was unknowingly teaching us how to leverage and decode a time-honored business practice we’d be faced with our entire lives – vagueness.

As you wander the halls of just about any workplace (or classroom), listen closely and you will hear the sounds of brilliantly vague buzzwords and catch phrases leaving the mouths of highly intelligent people – present company included. The I’ll-circle-backs, mission-criticals and…

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